As part of the brand refresh, I sought to highlight the stories of real Carrot members. I solicited the members, planned and art directed the shoots, then oversaw the video edits. I later hired a team and created a program allowing them to execute on the process I had established. These are the first few of the handful we captured. It was an honor to tell these stories.

Chief Brand Officer — Sherri Chambers
VP, Comms and Creative Strategy — Riley Steinmetz
Director, Design and Brand Integrity — Caroline Cahill Canty
Video editor — Justin Snow
Senior Art Director — Rosie O’Regan
Brand Designer — Kenneth Fowler
Production Company — Von Productions